MagPlus

 You may have noticed in recent years that fewer people are reading magazines. With the rise of digital content – movies, books, and even magazines – fewer people than ever are purchasing printed magazines. However, that does not mean that magazines are completely “over” - or that they cannot be a great part of your marketing or distribution strategy. Digital Magazines The natural next step for magazine content was to move into the digital sphere. It has done that in a big way. Every major magazine now has a digital version, with some even offering additional content for free online. Some magazines have moved to a digital publishing format, while still others are beginning as digital exclusives from day one. Digital content is easy for people to consume. Magazine reading applications can be used with smartphones, tablets, and computers, as well as many other devices. People can pick up and read a few of their favorite subscriptions when they have time and bookmark their plac...

Over the past few years,  digital magazine publishing has taken over traditional platforms. The current technology has enabled many people to start using  digital magazine platforms  such as Issuu. Let's check the top five benefits of using these platforms. Content Flexibility Managing your content is super easy with digital magazine platforms. You can create and edit the content on your own. Also, it enables you to increase the number of pages without necessarily making adjustments to the layout. Easy to Reach Readers Digital magazines can reach a large number of audiences beyond regional boundaries. It also provides a safer and flexible environment for content to reach readers since most users own smartphones.  Ease of Publishing and Distributing Content Unlike the traditional publishing platforms, publishing content on  digital magazine platforms  is straightforward since it only requires a computer for work. Similarly, the distribution of c...

Finding out what resonates with your target audience is the goal of every marketing campaign. Whether you want to launch a new product or service, improve engagement levels, or strengthen brand recall, at the core of it is all the same. You want consumers to support your business. One way to improve your campaign strategy is to start giving out a magazine. A magazine can contain the latest news about your products, brand, or services. It can also offer discounts, interesting trivia or news about your company. With a magazine, you improve your reach. Here are some tips to help you pick the best possible magazine maker in the market. Look at the Features First, what kind of features does the program have? What kind of features do you need? Some can make do with the basics. Others want a program that’s fully loaded with advanced features. Consider your needs and pick software for a marketing content creator that’s right for you. Identify Your Goals What do you want to do with y...

 As a business owner, you are always thinking of ways to give yourself a competitive edge over others. Consumer behavior is changing, and it will benefit you and your business if you keep up. One way that you can do that is to build an app. You might be thinking to yourself, ‘I have a loyal clientele. I don’t need a mobile app strategy.’ On the contrary, here are some reasons why you need to build apps for your business.  1. Increase customer engagement A mobile app helps to strengthen the relationship between your brand and the customer. How? First of all, your customer can conveniently access your online shop or their bank account on their phone. Even when they don’t need to use the app, it will be there a gentle reminder as they will be notified about anything new. This leads to increased interaction, which often results in a customer buying your product.  2. Personalized communication Customers appreciate personalized experiences, and as a company, you can achieve th...

  The current digital world demands that you stay ahead of the curve if you want to survive. Given the stiff competition out there, creating an app for your business can help you stay afloat and compete even in a saturated market. However, creating an app isn’t an easy undertaking; it requires some specialized skills you probably don’t have. Not to worry, though; there are no-code app makers that allow you to build your app with little or no coding experience. Here are your go-to app makers. Appy Pie If you would like to create an app quickly without coding, a  Dps App Builder   such as Appy pie is your go-to platform. This app-maker assembles and designs mobile apps on the cloud for both IOS and Android and Windows users. It also lets you link its hybrid applications to your websites, blogs, podcasts, and other media platforms. GameSalad This one lets you create gaming apps for IOS, Android, HTML5, and macOS using a drag-drop interface that requires no prior know...

 Thanks to technology, mobile apps are everywhere. Think of any famous brand, and it’s likely they have an app. Although businesses are at the forefront in making apps, thanks to their tremendous value, you can easily create your own mobile app using adobe in design. • Create your mobile app Content in InDesign • Export from InDesign using in5 (an InDesign add on for creating digital content)  In5 takes your InDesign layout, animation, and interactivity and converts it into a sophisticated code describing web pages (HTML5). You can use any settings in in5 that you like, but the recommended one is the web output option. • Use ConfiGAP to create a config file First, use general settings and Point out the Source Directory to your in5 output. After that, add an icon for your app. Add splash screens for android and iOS and ensure that you deselect all plugins. Select a file and save the config file in the same directory with your in5 output. • Package your files Compact your confi...